Running Out of Space: 3 Ways Social Platforms Are Making Room For Your Brand’s Ads.
Over the past few years, social channels have piqued the interest of advertisers large and small. More than 5 million businesses are advertising on Facebook each month, Instagram doubled its advertiser base to 1 million in less than six months, and Recode reports that Snap plans to grow its average revenue per user this year by serving more ads on Snapchat in key markets such as the U.S. and U.K. But where will all of these ads go?
Via Social Code.